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The Power of Design

The Power of Design

Professor Rachel Cooper*, a pioneer and valuable contributor to design research and education, will make a presentation titled "The Power of Design" in the context of our ID 411 Design in Context class. This particular class session is open to the participation of all interested.


Designers must go beyond design; this presentation will illustrate this, by reflecting on how design has changed and through the design research undertaken at ImaginationLancaster. How do we influence and answer questions on; who makes design decisions, how we inform design decisions, how we engage with design decision-making, and how we help design futures.  Finally, how do we educate the next generation of design leaders?


Date: 03 December 2020

Time: 16:00 - 18:00


Register here.



*Rachel Cooper PhD, FRSA, FDRS, OBE

Distinguished Professor of Design Management and Policy, Lancaster University


Rachel Cooper is Distinguished Professor of Design Management and Policy in Lancaster Institute of Contemporary Arts at Lancaster University. Founding Director of ImaginationLancaster, an open and exploratory design-led research lab conducting applied and theoretical research into people, products, places and their interactions.  Her research interests cover: design thinking; design management; design policy; and across all sectors of industry, a specific interest in design for wellbeing and socially responsible design.  She has published extensively on these topics, including books ‘ The Handbook of Design Management’, 'Designing Sustainable Cities'; and 'The Handbook of Wellbeing and the Environment'. She is also series editor of the Routledge series Design for Social Responsibility. She was founding editor of The Design Journal and also founding President of the European Academy of Design.  She is President of the Design Research Society, a Visiting Professor and member of the Council of The Royal College of Art. She is advisor to a  number  of government and non-government  initiatives, she was a Lead Expert for the UK Government Foresight programme on the Future of Cities, the Blackett Review of the Internet of Things  and  the Academy of Medical Sciences Working group addressing ‘the health of the public 2040’. She is now on the Expert Steering Group for the UK Partnership for Prevention Research and a UK representative on the ICSU Scientific Committee for Health and Wellbeing in the Changing Urban Environment