“The Business of Basketball” panel was held
updated at: published at:
BİLGİ Sports Management Department has added a new one to its interactive online events hosting interesting guests. "The Business of Basketball" panel hosted Patrick Comninos, the CEO of Basketball Champions League, Stefan Holz, the CEO of Basketball Bundesliga (German Basketball League), Oytun Özer, Board Member of Galatasaray Sportif AŞ, and Ceyda Mumcu, New Haven University Pompea Business Faculty Member as speakers. Emir Turam, BİLGİ Department of Sports Management lecturer, moderated the panel.
In the panel the management and business aspects in basketball were evaluated and the business goals and marketing methods of the national and international leagues and sports clubs were discussed.