Program Structure

The program aims that the students who will receive education in the Degree Program in Sports Management Department will obtain the knowledge and skills related to basic business and management in addition to acquiring the vision that will help them relate this background to sports. Composed of Turkey’s leading academics in the fields of Communication, Business, Finance, Law, and Psychology, disciplines that are closely related to sports, BİLGİ offers a new curriculum in light of the courses that are given by these reputable names in their departments in the field of sports.

In parallel with the developments across the world, the need for qualified labor force in the entire sports industry that is rapidly growing in Turkey as well, particularly with regard to the fields of sports communication and property management, increases every day.

İstanbul Bilgi University Degree Program in Sports Management aims to raise active and enterprising individuals with high self-esteem and problem solving abilities and individuals who are equipped with the skills that will allow them to cope with the requirements of modern sports. The program cooperates with the established institutions from sports industry to contribute to the theoretical and practical development of students. The program provides the students with theoretical knowledge in areas such as communication, business, finance, law, economics, and psychology thanks to its rich curriculum while it also enables them to be competent in subjects such as sports marketing and communication, and activity and property management, especially beginning with the second year. In the last year, the program requires that the students do internship for two semesters in sports federations, business firms using sports as a communication medium and administrative institutions managing sports in public space and it thereby plans that they learn ‘Sports Management’ through experience.

The program aims to raise its students as individuals who 

  • have a command of management science, 
  • know about marketing, 
  • are investigative and have up-to-date knowledge, 
  • have developed statistical competence, 
  • are followers and participators in the different sports branches, 
  • have high entrepreneurial skills, 
  • know about finance management, 
  • are experts in property management and sports sponsorship.

Students of the program will study at santralistanbul and KOZA World of Sports and they will be able to take part in many elite sports organizations such as TEB BNP Paribas İstanbul Open (ATP), TEB BNP İstanbul Cup (WTA), and World Beach Volleyball Championship. The graduates will also have the opportunity to work in Sportsnet Group firms.