Dr. Öğr. Üyesi

Barış Ursavaş

+90 212 311 7521

Santralistanbul / E4 212

Eğitim:

PhD in Marketing, Bogaziçi University (2006-2011) 

PhD in Marketing, City University of New York, The Graduate Center (2006) 

MBA in Marketing, City University of New York, Baruch College (2003-2005) 

BS in Film, TV and Radio Production, Istanbul University (1993-2000)

1-Çalışma Alanları

Müzik ve Tüketici Davranışı, Duyusal Markalama,Yaratıcılık

2.Akademik Çalışmalar

Ursavaş, B. and Hesapçı-Sanaktekin, Ö. (forthcoming) “Effects of dramatic contrast on memory and temporal perceptions: 

What happens when you’re lost between happiness and sadness?”, 

Journal of Business Research.