Medya Konuşmaları: "Effective Campaign Design for Health Promotion/Communication"

Tarih: 4 Ağustos 2016
Saat: 14.30
Yer: santralistanbul Kampüsü, E4-101

Konuşmacı: Moon J. Lee (College of Journalism and Mass Communications)

Medya Konuşmaları, İstanbul Bilgi Üniversitesi Medya Bölümü tarafından düzenlenmektedir.

Moon J. Lee (Ph.D., 2001, University of Florida) is an associate professor at the College of Journalism and Mass Communications. Lee’s research focuses primarily on health communication campaigns, information processing and decision-making process of individuals (especially rebellious young adults), and development and evaluation of new media technologies. Her research focuses on how viewers perceive different types of media messages and how to design effective health communication campaign messages to influence viewers’ decision making processes.